Case Study

Stat-Care

Evansville, IN

The footer of every patient-facing page has a live public link to “Stat-Care Webmail” — the staff email login portal is one click away for any visitor, any patient, any bad actor on the internet.

Before
After
Screenshot coming soon
Pitchcraft Agency

Redesign Concept

Spec mockup available on request

Stat-Care is one of Evansville's established walk-in urgent care clinics — the kind of practice patients turn to when something can't wait for a primary care appointment. Speed and trust are the entire product. And every page of their website has a public link to the staff webmail login sitting in the footer, readable and clickable by anyone who visits.

The footer at stat-care.com links directly to http://www.stat-care.com/webmail — the internal staff email portal. No password prompt stands between the public-facing website and the staff inbox access point. This is live on every page today.

For most businesses, an exposed webmail link is embarrassing. For a healthcare practice that processes patient data, it's a liability signal — and every patient, IT-literate or not, can recognize that something is wrong when they see “Webmail” in the footer of their doctor's website.

The Practice

Stat-Care is an Evansville urgent care clinic serving patients who need same-day treatment without a long primary care wait. Walk-in urgent care is one of the most trust-sensitive categories in local healthcare — patients arrive with a real problem and need to feel confident they're in capable hands from the first Google search.

Unlike a retail business, urgent care patients are sharing health information, discussing symptoms, and making clinical decisions. The website is often the first touchpoint in that trust relationship — and right now it's leading with a footer that exposes internal infrastructure to every visitor.

What We Found

A live “Stat-Care Webmail” link in the public footer, pointing directly to the staff email login at http://www.stat-care.com/webmail — no authentication wall, no warning, just a labeled link to the internal portal sitting in the footer of every patient-facing page.

Staff Webmail Login Exposed in the Public Footer

The Stat-Care footer contains a labeled hyperlink reading “Stat-Care Webmail” that links directly to the staff email portal. Any patient, visitor, or person who happens to scroll to the bottom of any page on the site has a direct path to attempt access to the internal email infrastructure.

Whether or not the portal has strong authentication behind it, publishing a labeled link to it on the patient-facing website is a clear infrastructure exposure — and one that signals to tech-savvy visitors (and would-be attackers) that basic web hygiene hasn't been applied.

Every Page, Every Patient — Not Just One

The footer is sitewide. That means the webmail link appears on the homepage, the services page, the contact page — every entry point a patient might land on. There is no page on the Stat-Care website that doesn't display this link.

For a practice whose entire model depends on patients trusting them with health information, a publicly visible internal link in the footer of every page is the kind of detail that erodes that trust before a patient ever calls for an appointment.

A Healthcare Practice Where Competence Is the Product

Urgent care is a trust-based category. Patients choose between three or four options on Google in under ten seconds — and the tiebreaker is often which clinic looks like it has its act together. A staff webmail link in the public footer is a clear signal that nobody has reviewed this site in a long time. That signal costs the practice patients who click away without booking.

What We'd Build

A modern urgent care website that removes all exposure, presents Stat-Care as the professional practice it is, and converts Google searchers into walk-in patients — with no internal infrastructure visible anywhere.

Clean Footer — No Internal Links, No Exposure

A properly constructed footer with contact info, hours, location, and patient-relevant links only. No staff portals, no webmail, no internal navigation — a footer that reassures patients rather than raising questions.

Wait-Time and Same-Day Availability as the Lead Message

Urgent care patients need to know two things immediately: are you open, and how long will it take. A homepage built around current hours, expected wait times, and a clear walk-in CTA converts visitors who are already ready to come in.

Services and Conditions Treated — Clearly Structured

Patients arrive with a specific problem and want to confirm urgent care can handle it before driving over. A clear services list — lacerations, infections, sprains, flu, X-ray — reduces hesitation and drives walk-in volume.

Spec Redesign Deliverables

  • Footer rebuilt with patient-facing links only — no staff portals or internal infrastructure
  • Homepage hero featuring current hours, walk-in availability, and location
  • Services and conditions treated — structured for patient self-triage
  • Online check-in CTA and directions on every page
  • Insurance accepted — visible without hunting
  • HTTPS with correct security headers throughout

The Opportunity

Stat-Care competes against a growing field of urgent care options in Evansville — some of them franchise operations with national marketing budgets. In that environment, the difference between getting the walk-in and losing it often comes down to which clinic looks most credible in the ten seconds a patient spends comparing options on Google.

A live webmail link in the public footer is the kind of detail that loses that comparison quietly — patients don't send an email explaining why they chose somewhere else. They just don't come in.

We've built the spec redesign. Stat-Care can see exactly what a modern, professional urgent care site looks like — with the webmail link gone and a homepage built to convert walk-in patients — before committing to anything.

Want to see the spec redesign?

We built a full redesign for Stat-Care — with the webmail exposure gone, a homepage built around walk-in availability, and a footer that presents the practice professionally to every patient. Book a 30-minute call to walk through it — no commitment, no pitch deck. Just the site.

See what we'd fix on your site

We'll review your website top to bottom, record a 10-minute Loom walkthrough of exactly what's broken, and deliver a PDF report with prioritized fixes — in 48 hours.

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